Marketing, creative ideas, social media and communities wrapped in expert package
Marketing and Advertising | Prague, The Capital, Czech Republic, CZ
I love technology in any shape or form. I live online, talk tweets, think bits and do other geeky stuff. This doesn’t stop me from being good at communicating, community management, and managing social media assets or developing and executing online marketing strategies. All that with applying analytical approach, interpreting all available data and pushing the effectiveness with every iteration.
I am a skilled writer in both Czech and Slovak (I am a professional author of hundreds of magazine and web articles Czech), and I am very good at writing in English and am fluent in the language.
Photography and good design in general can be described as my hobbies, and I’m considered to be an expert in many technology areas.
2015 - Present
Head of Online Communications / O2 Czech Republic
Full responsibility for content, looks, functions and performance of www.O2.cz and related assets. Leading the team of professionals maintaining www.O2.cz and all O2 social media channels (content, campaigns, integration). Cooperation on campaigns with online marketing team and on other online projects.
2008 - Present
Freelance technology journalist, writer and consultant / selfemployed
Professional author of articles about hardware, software, internet, digital photography, consumer electronics specialized on mobile technologies working for various publishing houses in Czech Republic.
Experienced writer in many other fields - copywriting, PR articles.
Senior Online Marketing Specialist - Social Media / O2 Czech Republic
Everything social for O2.cz!
Marketing campaigns, communication and customer care on all social channels of biggest integrated telco operator in the country.
Online & Community Manager (CZ/SK/HU) / Electronic Arts
Marketing plans creation and execution for various game franchises for CZ/SK/HU
- developing an pitching ideas and strategies
- preparation, research, data analysis, best practices, competition research
- connecting online campaigns with socila media, retail presence and retail partner activities
Community coordination and support (managing coordinators and SoCom assets)
- flock of pages over 250k likers strong
- preparation and planning of activities and community support
Events planning and execution
- various gaming (consumer) and retail event oversight and planning
- presenting key products in front of audience, teaching retail partners
Responsibility for various projects in online marketing and social media space
- Managing projects connected to marketing plans (Ad creatives, websites etc.)
- cooperation with multiple external agencies
Head of internet marketing, PR and content creation / cognito.cz
Managing a small team and executing tasks on various development projects for customers and internal purposes
- developing internet marketing and social media strategies
- project management
- customer presentations and pitches for internet marketing field
- managing internal e-commerce assets
- various analysis
- digital PR
- creative ideas
- SEO/SEM strategy
Copywriter / cognito.cz
Copywriting and managing for T-Mobile.cz Business website relaunch and various side projects.
PR manager of Webnode.cz / Westcom, s.r.o.
Managing media relations, building social media presence, developing new ideas and opportunities, community management and copywriting/editing for various parts of Webnode.com website.
Editor-in-chief / Extra Publishing, s.r.o.
Editor-in-chief and project management of www.ExtraNotebook.cz
Market entry and start of a specialized online medium aimed on mobile computing.
Editor / Computer Press
Editor of magazine Computer published in Czech Republic and Slovakia.
Editorial responsibility for reviews and technological articles aimed on various areas of personal and professional computing.
- mobile computing (laptops, tablets, mobile devices)
- platforms (chipsets)
- testing methodology for big comparison reviews
Reporting from various tradeshows, conferences and product launches. Interviews and consulting with development and R&D from top technological brands.
Editor-in-chief / Computer Press
Editor-in-chief at Ako na pocitac magazine published in Slovak Republic
Leading the whole production process - graphics, content and marketing.
Executive Manager / Computer Press
Executive manager of Ako na pocitac magazine published in Slovak Republic.
Responsible for content and production.
Author / Computer Press
External author of articles for magazine Computer published in Czech Republic